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Samuca e a Selva starts a new chapter with Dreamland and “Pra Gente Se Acabar”

Samuca e a Selva starts a new chapter with Dreamland and “Pra Gente Se Acabar”

Dreamland Digital is working once again with Samuca e a Selva. The reunion marks a new chapter for the collective as it enters a fresh creative phase with the album “Pra Gente Se Acabar”.

This partnership continues a relationship built at different points in the band’s career, bringing together communications strategy and the group’s distinctive musical universe.

Eleven years of records and collaborations

Over eleven years, Samuca e a Selva has released the albums “Madurar” (2016), “Tudo que Move É Sagrado” (2018) and “Ditados Populares Dançantes” (2022), alongside the EP “Summer Love, O Verão dos Amantes” (2024).

The collective has also recorded with artists including Criolo, Luedji Luna, Liniker and Catto, expanding its repertoire through creative exchanges and collaborations.

A partnership spanning several releases

Dreamland’s work with Samuca e a Selva began with the single “Coragem” and continued in 2022 with the launch campaign for “Ditados Populares Dançantes”.

For that project, audience participation played a central role in songwriting: words sent by fans on social media inspired songs written during a creative residency. Dreamland contributed to the campaign’s communications and audiovisual documentation.

Communications for “Pra Gente Se Acabar”

Now, with the new album, the partnership has been renewed to support the group’s next steps. Dreamland is responsible for four areas:

  • Strategic planning: defining a communications approach aligned with the band’s artistic identity.
  • Digital schedule: organising the stages and posts surrounding the release.
  • Content production: creating materials that introduce this new chapter to audiences.
  • Social media management: managing channels and the group’s ongoing digital communications.

The aim is to build a digital presence that feels true to Samuca e a Selva, supporting this new phase and strengthening the relationship with its community.

Back to the land of dreams

More than another project, the reunion continues a shared journey and offers a chance to tell new stories with artists who have long been part of the agency’s history.

This article is adapted from Dreamland Digital’s #DreamClient announcement. See the original Instagram post.